Our Trainer

David Chan is a seasoned Freelance Digital Marketing Consultant with a 7+ year track record of successful client and marketing agency collaborations. He demonstrates a strong aptitude for both strategic consulting and hands-on implementation, catering his solutions from C-level executives to mid-manager levels. David's ability to foster strong client relationships through impartial guidance has led to sustained partnerships.

Key Achievements:

• Executed a regional SEO strategy for global hotel chain IHG, enhancing their digital presence.
• Spearheaded paid campaigns that resulted in $3.8 million in ticket sales for a major international soccer event.
• Delivered Digital Analytics Training for the NUS Business Analytics Class, sharing his expertise with future marketing professionals.

Skillset:

• Search Engine Optimization (SEO)
• Conversion Rate Optimization (CRO)
• Google Analytics
• Google Tag Manager
• Google Data Studio
• Google Ads
• Facebook Ads
• Web Analytics Master (WACA JPN)